RoboProg's / Software Development
One of the great things about web development is the ability to work on good old reliable *nix stacks, without having to worry about any of that nasty Microsoft stuff, right? Well, almost.
So, my question is: what is Google doing with Chrome?
The role I see for Microsoft in this is to delay, and run down the clock. They want to keep people from migrating to web applications (whether hosted on an external service, or installed on an in-house server) as much as possible. However, they have to keep their browser from sucking so badly that too many users get fed up and simply install a better browser. When that happens, the game is pretty much over: few who bother to install another browser are going to go back to MSIE.
Given a browser or browsers using HTML N+1 (no, it does not exist, yet) supporting a nice set data entry and display widgets and newer multimedia capabilities, it does not seem too hard to imagine a world where one could simply order an appliance that serves up an office suite and document repository, maybe even with a defined document format supported by multiple vendors.
So what should Google do? Maybe they should start a promotion for Chrome, like Apple would do a promotion, stressing increased security. Then, maybe when you hit the Google home / search page, offer up a few links, at the bottom of the page, to several browsers that would work on the user's machine (depending on the OS detected), including, but not limited to, Chrome. Assuming most of these browsers do an auto-update, the new HTML specs would soon be available (given some lag time for corporate IT screening and approval processes). Once a certain market saturation point is reached, it's game over for Microsoft and its Internet Exploder browser.
In the interest of full disclosure: I am biased against Microsoft. I have had to use their software, particularly OS and development tools, several times in the last 20+ years, side by side with competing products. They have a strong brand, not the best products. If MS Office (for work) and Media Player / Silverlight (for Netflix) disappeared, I could largely avoid having to ever run Windows. So, that's my selfish interest in this. And, as a Linux user (when possible), I cannot even run Chrome yet, though I am pretty happy with Firefox.